How to become an AdPreneur with AdPreneur Academy! by Jess Brookes Running ads for clients is a great way to work in a flexible, profitable business that has an impact on the world. As an ads manager, you get paid really well for your skills, help your clients better their lives, and impact their customers…
We’re so lucky to live in a time when remote working is possible for so many people. And in times of crisis, we’re able to continue to earn an income and make an impact with a few changes to the circumstances of our working environment. It might not be the ideal scenario for most, but…
Do you know what FB ad stats you should be focusing on? Click through rate? Cost per click? Cost per 1000 impressions? Reach?! The answer depends on what your objective is… So your aim of the ad is to get downloads of your lead magnet? Your most important stat is cost per result (providing you’re…
You asked, “can I run Facebook ads without a website?” My answer: absolutely!! The minimum requirement for running Facebook Ads is a Facebook business page. If you want to run Instagram ads, you also need an Instagram page connected to your business page too. Some people have asked if they need to use Clickfunnels or…
Two of the most important factors when growing your franchise network are: understanding who your ideal target franchisee is; both from a psychological standpoint (what makes them tick, what would encourage them to join, and what objections they might have) and in terms of demographics (age, gender, interests, location, income, education, career, status, etc). getting…
SEO, as we all know, is one of the vital elements to an online business. As an agency owner, I get hundreds of emails from website owners asking about their SEO; I offer free consultations, as well as strategy and optimisation sessions with clients. But I must admit, I haven’t been as intentional with SEO…
I used to love running social media accounts for clients. Getting creative with posts, embracing the storytelling of brands, seeking out the ideal audience for my clients and then engaging with them on social media. This was all way back before Facebook took the emphasis off business and brand visibility with it’s algorithm, and when…
Sometimes you just can’t see the wood for the trees… For example, my first ever website audit client came to me because she was desperately looking for help with their website they had set up a while back (not by me, may I add). She was selling baby clothing online. All lovely quality brands, some…
This ridiculously easy analogy will help you understand how your WordPress website is structured. Let’s imagine your website is a car. The WordPress framework is the vehicle itself. But in order to power the car you need an engine. That’s where your hosting comes into play. You need the site to be hosted on a…
What’s the Facebook Pixel anyway? The Facebook pixel is a genius piece of code which enables Facebook to track your website traffic. It monitor visits and actions and enables you to gain crucial insight into your potential customers. So, installing the Facebook pixel is essential if you’re doing ANY Facebook advertising, but also if you…
